Delta Air Lines and United Airlines were ordered by a federal judge to face a consumer antitrust class action accusing major U.S. carriers of conspiring to drive up domestic airfares by reducing the number of available seats.
25.08.2023 - 13:09 / skift.com / Justin Dawes / Patrick Andrae / Generative Ai
The world of generative AI in travel is starting to get more interesting.
Some companies had waited to introduce a chatbot and are now releasing tools that are more advanced than those we saw early this year. Others are going from simple ChatGPT plugin tools to more sophisticated chatbots.
The technology is still early and virtually none of the tools work fully as intended. But some of the latest releases show a clearer picture of how travel search and booking will look.
Mondee integrated its first generative AI tool into a recently updated platform for travel agents, and it’s one of the most comprehensive at the moment.
Trip.com, the Singapore-based online travel agency, this week released an updated yet limited version of a chatbot it originally released in February. While the first version was little more than a ChatGPT plugin, the newest version has photos of itinerary suggestions and links for booking.
Meanwhile, some of the large companies (like Expedia) have yet to update their first ChatGPT plugins, and others are putting out tools that would have been impressive several months ago.
Here is a closer look at a couple of tools released this month.
HomeToGo, the Berlin-based metasearch site for short-term rentals, is among the first specialized companies to release an AI chatbot. AI Mode, as it’s called, was designed specifically to help users explore the millions of vacation rentals listings on the HomeToGo website. It is powered by OpenAI, the maker of ChatGPT.
It is an early move that’s part of the company’s effort to make search more relevant to individual users, with a goal of allowing them to more easily search for properties with specific attributes, such as budget-friendly options, according to HomeToGo CEO Patrick Andrae.
Now, HomeToGo is learning from customer interactions as it works to strengthen the technology and release more specialized search options and tools throughout the year.
“From our perspective, that’s the only way you should work on these products,” Andrae said.
The chatbot is located on the top of the “Explore” tab on the HomeToGo mobile app. The user can ask vague questions about destination suggestions or ask more specific questions about available properties. Either way, the chatbot asks follow-up questions to fill in missing information, such as the number of adults and children traveling, budget limits, bedroom and bathroom requirements, and dates of travel.
The chatbot responds with links to multiple options. For example, a request for a rental in Gracia, Barcelona, for the full month of October produced multiple suggestions that fit those requirements exactly.
For now, the chatbot seems to do better with simpler requests, which the traveler can use as a
Delta Air Lines and United Airlines were ordered by a federal judge to face a consumer antitrust class action accusing major U.S. carriers of conspiring to drive up domestic airfares by reducing the number of available seats.
This as-told-to essay is based on a conversation with Jeff Farschman, a 74-year-old retiree who lives in Dover, Delaware. The following has been edited for length and clarity.
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