Booking.com Is Launching a U.S. Credit Card – Who'll Be Its Partner?
20.09.2023 - 02:11
/ Dennis Schaal
Booking.com hasn’t announced a deal to launch a co-branded credit card in the U.S., but a LinkedIn post Tuesday by a relatively new employee and a job opening for “manager, co-branded credit card growth & strategy,” provided grist for speculation.
In the LinkedIn post, Jonathan Rossman, whose position is listed as “co-brand credit card at Booking.com,” said he’s hiring team members and asked people to reach out if they are “interested in helping to build and grow a unique and differentiated cobrand product” at Booking.com.
Rossman, who has been at Booking.com for nine months, according to his LinkedIn profile, did previous stints at JPMorgan Chase, American Express, and British Airways.
He linked to a Booking.com job posting for manager, co-branded credit card growth and strategy, which the company described as “a new role being created to launch and manage Booking.com’s upcoming co-branded credit card in the US, a top priority market for the company.”
Booking.com has been pushing for the past few years to get stronger in the U.S. It will need a partner for a co-branded credit card and it’s unclear who it will be.
One possibility? Booking.com kicked off an important partnership with Citi last month when the Amsterdam-based online travel agency and sister brand Rocket Travel began powering a newly launched Citi travel site for cardholders, CNBC reported. Booking provides flights, accommodations, rental cars, and tours and activities for the portal.
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