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Exhibition World Bahrain and IAPCO partner to drive innovation and position Bahrain as a global business events leader
05.12.2023 - 08:39 / traveldailynews.com / Vicky Karantzavelou
New partnership to strengthen Exhibition World Bahrain’s position as a leading international exhibition and convention venue.
Exhibition World Bahrain (EWB), the Middle East’s newest and largest exhibition and convention centre, has signed a partnership agreement with the International Association of Professional Congress Organisers (IAPCO), making EWB a new Convention Centre Partner of the world’s leading association for professional congress organisers.
The new Partnership agreement was signed on the sidelines of the 62nd annual ICCA Congress, held in Bangkok, Thailand. The signing ceremony was held in the presence of HE Dr Nasser Qaedi, the CEO of Bahrain Tourism and Exhibitions Authority (BTEA), Dr Debbie Kristiansen, the General Manager of EWB, Mrs Sarah Markey-Hamm, the IAPCO President and Mr Martin Boyle, the CEO of IAPCO.
Under this new partnership, EWB will utilise IAPCO’s global network of professional congress organisers (PCOs), knowledge exchange and training programmes, and the development of new business opportunities. In addition, EWB will be able to instil its position as a leading international exhibition and convention venue, while IAPCO’s members will have access to EWB’s state-of-the-art facilities and professional expertise. IAPCO’s network will provide EWB with a robust approach to a wide range of potential clients, including international organisations, associations and corporations, tapping into new businesses from around the world.
In addition, EWB is a proud member of 11 international organisations and associations specialising in the business events and tourism sector, including the International Congress and Convention Association (ICCA), the Global Association of the Exhibition Industry (UFI), the International Association of Convention Centres (AIPC), the Professional Convention Management Association (PCMA), and more.
Founded in 1968, IAPCO is a non-profit organisation committed to raising the standards of professionalism in the meetings industry regarding efficiency, timeliness, good management, and financial responsibility. Today, IAPCO has over 150 registered member offices in over 40 countries, to advance the profession of PCOs and promote the highest levels of professional conduct.
Commenting on the Partnership, HE Dr Nasser Qaedi, the CEO of BTEA, stated: “We take immense pride in signing this significant agreement, which will support EWB’s endeavour in driving the development and promotion of business tourism throughout the Kingdom of Bahrain and the Middle East efficiently. IAPCO’s membership will certainly serve to champion the Kingdom as a dynamic global business events leader and a key hub for supporting, developing, and growing businesses in vital sectors by
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