Global market research company Euromonitor International has released its annual rankings of city destinations based on tourism, sustainability and economic performance. Europe dominates the field. Paris was crowned the most attractive city destination in the world in the Top 100 City Destinations Index 2023, with seven European destinations landing in the top 10 and the continent owning 63 spots in the top 100 overall. Nadejda Popova, Senior Manager (Loyalty) at Euromonitor International, said: “Paris has retained the title of the world's leading city following exceptional performance across the Tourism Policy and Attractiveness, Tourism Infrastructure and Tourism Performance pillars.” Paris was followed by Dubai in second place, Madrid in third, Tokyo in fourth and Amsterdam in fifth. The top 10 was rounded out by Berlin (6), Rome (7), New York (8), Barcleona (9) and London (10).