Thomas Cook Digs Deeper Into the Habits of Indian Travelers

India-headquartered online travel agency Yatra Online plans to launch its initial public offering (IPO) on September 15. The company, which is listed on the Nasdaq since 2016, had filed a draft red herring prospectus on March 25 last year with the Indian regulatory body Securities and Exchange Board of India (SEBI) with a goal of raising up to INR 7.5 billion.

A shift towards experiential journeys, growing demand for premium travel options – Indians approach to travel is evolving, according to Mukul Sukhani, senior vice president of business development at Mastercard.

Good morning from Skift. It’s Wednesday, November 23. Here’s what you need to know about the business of travel today.

Marketers beware: Prior ways of marketing to Chinese consumers, including travelers, won’t work as well today because their preferences changed during the pandemic.

Malaysia’s Capital A will not be merging its airlines, but will instead move all the carriers under one existing structure, similar to how British Airways, Iberia Airline, and Aer Lingus operate under the International Airlines Group umbrella, said CEO Tony Fernandes on Monday.

Good morning from Skift. It’s Friday, December 16, and we are headed back from a successful Skift Forum in Dubai. Here’s what you need to know about the business of travel today.

The initial public offering of India-based budget hotel operator and aggregator Oyo may be further pushed back from its intended deadline of a launch within the first quarter this year.

India is projected to surpass China as the world’s most populous country later this year, as China begins to decline and India’s population growth shows no sign of slowing until 2064. That shift carries huge implications for travel across the globe, and has the potential to rewire the race for attracting global tourists around the world. Skift addressed this in its Megatrends 2023 package in the story India Becoming the New China in the Reordering of Asia Travel.

Indian carriers have occupied a lion’s share of international air traffic, which is more than pre-Covid times, as per data released by India’s aviation watchdog Directorate General of Civil Aviation (DGCA). This is testament to the fact that India could rank among the top three markets for outbound travel in the coming years. Leading this expansion in market share in low-cost carrier Indigo. Passengers carried on international flights operated by Indian carriers accounted for 43.5 percent of total overseas travel in the fourth quarter of 2022, up from 39.2 percent in the corresponding period of 2019. In 2020, during the same period, the market share of Indian carriers rose to 65.3 percent, and in 2021, the share of Indian carriers in the total international passenger traffic stands at 49.6 percent. Out of the 30 Indian cities from where international passengers embark/disembark, five Indian cities accounted for approximately 70.2 percent of international passenger traffic. Delhi tops the position in the category with a share of 28.3 percent, followed by Mumbai at 19.8 percent share and Chennai at 8.5 percent share). 

Indian low-cost carrier SpiceJet said it has restructured its outstanding lease rental worth over $100 million to aircraft leasing firm Carlyle Aviation Partners into equity shares and convertible debentures.

India is expected to overtake Germany to become the world’s third most powerful travel and tourism market by 2032, according to World Travel and Tourism Council’s Economic Impact Research.

India could rank among the top three markets for outbound travel in the coming years, according to Omri Morgenshtern, CEO of online travel platform Agoda said while speaking to media in India during his recent visit to the country. Indian travellers are increasingly becoming more important to many countries and will become second to China in terms of spending in Asia, he said. An earlier Skift article had reported how the time is ripe for India — which already ticks most of the boxes as a suitable candidate to take over from China as the largest travel source market — to enter the dragon’s space. In India, online travel booking is growing at a faster pace after the pandemic in comparison to other global markets, outpacing the Asia Pacific market, said Morgenshtern. The total transaction value in travel almost hit pre-Covid levels in 2022. “Since 2019, the rank of importance of Indian tourists for Thailand for example has risen from 10th to 6th. I expect it to become more important in the coming years, not only to Thailand but to many countries in APAC,” he added. Morgenshtern also sees a lot of potential for inbound tourism in India. While India’s inbound is growing slower than outbound travel, he believes it is going to see fast growth in the coming years.