Amadeus Execs on the AI Evolution with Microsoft
16.07.2024 - 05:03
/ skift.com
/ Justin Dawes
Amadeus has learned a lot about AI in the past year. The company has been experimenting with how the latest advancements of AI will define the next generation of its services for travel companies.
A year ago, Amadeus was focused on laying the groundwork to make that happen. While much of that work is still being done, Amadeus has a clearer picture of how the future may look.
Two Amadeus executives spoke with Skift recently about how the company’s focus has evolved over the past year in partnership with Microsoft, which draws its AI from OpenAI:
There was a lot of hype last year around the topic of AI in travel, while industry leaders dove into what needed to actually happen to make those ideas a reality.
Amadeus has shared several AI projects since then. They include a product to make airline retailing more like shopping on Amazon, as well as a connection that allows Microsoft Copilot users to book business trips using natural language within Teams. There are other pilots in development, including a tool for automatic airline crew rescheduling.
The company last month released an AI-powered chatbot for its business intelligence product, meant to help users navigate data by asking questions in everyday language.
Amadeus is focused on four key market problems, Youssef said, notably a shrunken labor force paired with a growing number of hotels.
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