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Destination Reveal: It’s Lights Up On Oman
16.04.2024 - 08:33 / forbes.com / Scott Dunn
Birds are a big thing in Oman’s Musandam Peninsula. As you walk along, it’s not unusual to catch sight of the flick of a sapphire-blue tail, the glimpse of scarlet-red feathers cloaked by a wing or the pop of banana-yellow on a crooked beak. It’s as if the sky has reacted in rainbow protest to the dusty beige of Oman’s landscape. Here, you wake up to a cacophony of twittering and cooing: Indian Rollers, Bulbuls and Sunbirds forming a dawn chorus.
Framed by the Hajar Mountains on one side and the icy-blue waters of the Musandam Fjords on the other, this enclave belonging to Oman, found on the northern tip of the Arabian peninsula, is geographically set apart from the rest of the country (it is separated from the rest of Oman by the United Arab Emirates). Known as the Norway of the Middle East, and best accessible by four-wheel drive from Dubai, the remote location at times looks lunar, with its barren landscape dotted with flighty goats and hardy Ghaf trees; other times, you can imagine yourself to be in a Polar region, with its glacier-like coastline.
When it comes to tourism, compared to other Middle Eastern ‘big-hitters’ (such as Dubai, Abu Dhabi and Qatar), Oman has managed to remain relatively ‘under the radar’, escaping the hoards of tourists who are attracted to the ‘bright lights, big city’ mentality that other Emirates in the region offer and giving it more of an ‘adventurer’ appeal.
Josh Peacock, regional destination manager, at luxury tour operator, Scott Dunn says that it is this exact quality that is its allure. “Oman’s allure is absolutely about authenticity, away from the more manufactured neighbour of Dubai. Dramatic landscapes combined with Arabian waters and plenty of culture have seen a rise in interest in the destination.”
Tristan Williams, Middle East resorts specialist at the company, agrees: “In a region currently negotiating renewed uncertainty, Oman is once again the shining haven of stability, security and unwavering beauty, which so many seek. The destination has stayed true to itself, reflecting the very best of everything this incredible part of the world has to offer, from both a cultural and natural perspective. Whether it’s the striking the mountains, turquoise waters, fascinating cities and hotels to match… it has it all.”
Proving that the country could soon be the next hotspot in the region, there is a line-up of new hotel brands due to open their doors. First up is Mandarin Oriental Muscat, located in the beachfront town of Shatti Al-Qurum, and on target to open by the summer. Nikki Beach Resort and Spa is also due to open by the end of the year, with its resort found on Yiti Bay (30 minutes from Muscat airport) and overlooking the Gulf of Oman. Also due to open in
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