Generative AI Is the Travel Industry's Future, Get Used to It
25.08.2023 - 14:27
/ skift.com
/ Rafat Ali
/ Generative Ai
Something shifted in the last two weeks on the zeitgeist about the use of artificial intelligence in our daily personal and professional lives.
The launch of the first large-scale, general purpose chatbot using OpenAI‘s GPT3 AI engine on November 30 has reenergized the whole tech industry all at once. I wrote a story on it which will give you a good sense why.
To get an understanding of why there is so much buzz about Generative AI – the sub-sector with larger AI world which includes creation of text, images, audio and video – and what this means for our daily lives, for the travel industry and even travelers, I talked to the best expert analyst and writer on it I know, David Mattin. He writes an excellent newsletter called New World Same Humans on trends, technology, and our shared future and has been doing a deep dive into Generative AI all this year with his writings.
This is a fascinating conversation you would want to listen to from start to finish, to understand the implications of it for our industry and indeed our daily lived reality.
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Ali: Welcome to the podcast, David. David Mattin, who I’ve known for many years. I used to know him when he was running trends and insight for TrendWatching, which is a trend watching consultancy called TrendWatching that we used to be good friends with. I’ve known the company for a while and since then he has started, he since left and started one new newsletter which David if you want to talk about, and in which you’ve been writing a lot about AI and its effect and a particular sub area of AI that we’re going to talk about today. What it means for the travel industry and what it means for content creation of which is a huge part of the travel industry as well. So talk about what you’re doing now. You’re the futurist. I don’t know if you’d like to be called that because I know a lot of folks don’t like to be called that.
Mattin: Hey Rafat, thanks for having me on. The newsletter is called New World Same Humans and it’s a newsletter about trends, technology, and our shared future and it really is underpinned by this idea that so much of the human story, our history, but also what’s ahead of us, our shared future, is fueled by this collision between a changing world, often emerging technologies and fundamental human needs, this eternal shared nature we have that doesn’t change, and it’s in the collision of those two things, often in the collision of a new technology and a fundamental human need that our future emerges, that the human story emerges out of that. So New World Same Humans takes up a lot of my time these days and I love writing it. It’s been an incredible journey