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Skift Megatrends is arguably our largest companywide exercise every year, and we’ve been making our research-driven and editorially informed prognostications for a decade now.

An end to China’s travel curbs this month is expected to revive demand in the global luxury retail market, which has been starved of mainland visitors for three years, but many consumers now see more reasons to do their high-end shopping locally.

India is making a PCR Covid test mandatory for inbound arrivals from China, Singapore, Hong Kong, Thailand, Japan, and South Korea, from January 1.

U.S. and European airlines will benefit from pent-up demand for travel to China after its recent border reopening, but route approvals, fresh Covid-19 testing rules and not enough large aircraft remain barriers to rising sales, analysts and industry officials say.

Four major online travel companies had around $34 billion in cash and equivalents on the books at the end of 2022 — and that’s considerably more liquid dinero than they had at the end of pre-Covid 2019.

On Wednesday, we published a deep dive into Chinese outbound tourism by Asia Editor Peden Doma Bhutia. The spark of the story came from a discussion she had in December with Trip.com Chief Operating Officer Schubert Lou at Skift Global Forum East. “The article is an attempt to cut the clutter and talk about how the Chinese tourist has changed and how destinations should approach this change,” Bhutia told me this week. “Also, call it perfect timing, the deep dive came out the day China removed its final Covid-induced hurdle for travel and resumed issuing tourist visas.”

Take it easy, seems to be the mantra for Indian travelers as they plan their summer getaway for the upcoming holiday season. Shedding light on summer travel trends, online travel company MakeMyTrip observed that the average number of room nights per booking for the ongoing April-June quarter has increased for both domestic and outbound holiday packages, hinting at the fact that travelers prefer relaxed itineraries. “The average nights booked for outbound packages for the summer quarter is 27 percent higher than last year’s corresponding period, and almost 85 percent higher than the pre-pandemic average,” said Rajesh Magow, co-founder and Group CEO of MakeMyTrip. In domestic packages, too, MakeMyTrip observed a 54 percent increase in average room nights booked this year over the corresponding period in 2019. “The preference for relaxed itineraries has positively impacted average per-passenger spend. Travellers are seeking experience-led travel, resulting in more bookings with pre-booked activities,” Magow said. And even asinternational airfares from India have shot up, with some sectors witnessing an increase of over 50 percent compared to last year, Indian travelers are still considering summer travel. And then of course, there are the visa delays. MakeMyTrip notes that although Indians are interested in traveling to Europe, the top five destinations preferred by them are short-haul international locations — Thailand, Singapore, Malaysia, Maldives, and the United Arab Emirates. On the domestic travel front, Goa, Kochi, Srinagar, Dehradun and Leh are the most sought-after destinations for MakeMyTrip users. “India’s rainbow offering of diverse cultures and landscapes, offering varied destinations to travellers, is coming to the fore in our booking mix,” said Magow. MakeMyTrip has also been witnessing strong traction for pilgrimage destinations such as Puri, Varanasi, Rishikesh, and Vrindavan. A trend that Oyo had also noted last year based on its booking data

Using reusable water bottles or shopping bags, traveling outside of peak season and opting for walking, biking, or taking public transport are only some of the ways in which Indian travelers are integrating sustainability into their vacation planning, reveals Booking.com’s latest Sustainable Travel Report. In a bid to save water, 55 percent of travelers reuse their towels multiple times, up 21 percent from 2022. As more travelers are swearing by the ‘reduce, reuse and recycle’ mantra, 57 percent of them brought their own reusable water bottles, up by 12 percent since 2022; 52 percent of individuals are utilizing reusable bags; and 44 percent recycle garbage while traveling. When it comes to transportation, 51 percent of Indian travelers now plan their sightseeing which allows them to walk, use bicycles or take public transportation. Looking to further reduce their impact, 41 percent decide to go off-peak to avoid overcrowding, up 5 percent since 2022. Additionally, the ‘buy local’ ideology is gaining popularity amongst travelers on vacation with 52 percent respondents favoring small, independent stores. “To help travelers in their sustainability journey, Booking.com has taken measures to help not only travelers but also local communities and the environment. This includes awarding thousands of properties in India and globally with the Travel Sustainable Badge, the ability to compare the CO2 emissions for different flight options or being able to find and book greener taxi options,” said Santosh Kumar, country manager of India, Sri Lanka, Maldives and Indonesia at Booking.com. 

In a new Skift Research report, entitled Understanding the Chinese Traveler Post-Covid: ​Survey Findings and Trends​, we explore various stages of the Chinese travel journey, decode their spending habits, and offer key takeaways for Destination Management Organizations (DMOs) and travel suppliers.

U.S. planemaker Boeing slightly raised its annual 20-year forecast for new jetliner deliveries, propelled by the strength of the narrowbody market fueled by demand from low-cost carriers.

Trips for tourism in China during last week’s three-day Dragon Boat Festival climbed 32.3 percent from a year earlier to an estimated 106 million, 12.8 percent above the pre-pandemic level in 2019, the ministry of culture and tourism said.

U.S. destination marketing organizations plan to ramp up their marketing activities in China later this year. How much depends on progress the two governments make on restoring air service to pre-pandemic levels.