The San Francisco Travel Association is making its first investment in connected TV advertising as part of its latest campaign to speed up its sluggish recovery and combat negative perceptions about the city.
The San Francisco Travel Association is making its first investment in connected TV advertising as part of its latest campaign to speed up its sluggish recovery and combat negative perceptions about the city.
San Francisco Travel Association, the official destination marketing organization for the city and county, has named Anna Marie Presutti as its president and CEO – the first female to lead the organization.
Scott Beck has resigned as San Francisco Travel CEO and president. San Francisco Travel board chair Anna Marie Presutti will serve as interim CEO and president effective immediately, the tourism board announced on Wednesday.
San Francisco has found promising value in the India travel market as the city’s recovery in international visitors remains sluggish due to China’s slow return.
Good morning from Skift. It’s Monday, May 8. Here’s what you need to know about the business of travel today.
Tourism agencies are developing more sophisticated and granular destination influencer marketing strategies as content creators hone their skills, reach, and transparency about niche audiences.
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