The Tourism Authority of Thailand on Thursday hosted a group of more than 8,000 incentive visitors from India. The delegation is part of the authority’s goal of receiving at least 1.7 million Indian visitors this year, it said in a statement.
Saudi Tourism Aiming to Make India Top Source Market
02.04.2024 - 07:43 / skift.com / Bulbul Dhawan / Airlines
The Saudi Tourism Authority has said that the kingdom aims to make India its top source market. The country is seeking to bring in 7.5 million Indian visitors over the next seven years.
As part of its outreach strategy in India, the Saudi Tourism Authority held networking events in Mumbai, Ahmedabad, Bengaluru, and Delhi and interacted with travel trade associations.
Saudi-India tourism: In 2023, the kingdom witnessed a 50% increase in the number of Indian tourists as compared to 2022. As many as 1.5 million Indian tourists visited the Middle Eastern nation. The air connectivity between the two countries has also increased by 31% between 2019 and 2023. Flights now connect 12 major hubs in India with Riyadh, Jeddah, and Dammam.
Ramping up marketing efforts: Saudi Tourism Authority signed agreements and forged partnerships with several tour operators, travel trade associations, and event planners during the networking events. Notably, the country has simplified its visa process for Indian travelers by offering options such as e-visa and visa-on-arrival.
Indian Hotels Company (IHCL), which owns the Taj Hotels, signed 52 hotels and opened 34 properties in the 2023-24 financial year (April 1, 2023 – March 31, 2024). The IHCL portfolio has crossed 300 properties, of which 91 hotels are in the development pipeline.
The portfolio includes 14 new hotels that have been added as part of IHCL’s strategic partnership with boutique hotel chain Tree of Life Resorts & Hotels. The company has a robust pipeline for its luxury brand Taj, upscale brand Vivanta, and budget brand Ginger.
The company’s future plans include upscale full-service hotels in order to tap into the potential of emerging markets, the company said.
Budget airline Akasa Air commenced its international operations last week. Its inaugural outbound flight took off from Mumbai, Maharashtra and landed in Doha, Qatar. The airline is set to fly the route four times a week.
In a statement, the airline also said that it has received traffic rights for three other international destinations. In the coming months, Akasa Air is expecting to expand its network to Kuwait, Jeddah, and Riyadh.
Akasa Air has been operational for less than two years. However, the carrier accounted for a 4.5% market share in the Indian aviation market in February 2024. For context, full-service airlines Air India and Vistara had 12.8% and 9.9% market shares, respectively. It flies to 20 domestic destinations, including Port Blair and Srinagar.
India’s largest airline IndiGo has its operations in Jagdalpur, Chhattisgarh. It operated its first flight from Hyderabad, Telangana to the destination on Sunday. Another flight connecting Raipur, Chhattisgarh with Jagdalpur commenced on
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