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Signature Travel Network concludes successful 2024 Regionals
12.07.2024 - 20:41 / traveldailynews.com / Theodore Koumelis
Signature Travel Network’s 2024 Regional events drew over 1,200 attendees, emphasizing education and connection among travel advisors and partners with workshops, networking, and presentations.
EL SEGUNDO, CALIF. – Signature Travel Network recently held its 2024 Regional events, reinforcing its commitment to educate and connect advisors and partners. The events, held in Dallas, Chicago, Los Angeles and Ft. Lauderdale, drew more than 1,200 attendees and featured 7,000+ appointments and 50+ presentations over the course of one month.
The Regionals comprised three key components:
As part of the Regional Management Meetings, Signature Travel Network reported impressive sales growth across various travel segments. Overall preferred cruise sales are up 21% for 2024 compared to 2023, with luxury and river cruises leading the way. River cruise sales for 2025 have shown a remarkable 45% increase compared to the same time last year. In the land travel category, FIT and luxury segments are performing exceptionally well, up 25% in 2024 compared to 2023. Additionally, guided tours and FIT/luxury travel for 2025 are up 25% compared to the previous year. Exploration Travel, which includes expedition cruises, active and adventure experiences, has seen a 14% increase in 2024, with bookings for 2025 up by 36%.
Signature Travel Network event, Chicago.
Each Travel Exchange location offered unique destination experiences, including evenings with South Africa Tourism and African Travel, Inc., Tourism Fiji and Aruba Tourism Authority. In Chicago, Travel Weekly’s 2023 Lifetime Achievement Award Winner, Ignacio Maza, delivered keynote sessions on “Asia: Beyond the Ordinary” and “Solo Travel: Our Next Great Opportunity.”
“The small group setting was incredibly beneficial,” said Amanda Arias, Travel Advisor at Sun Travel. “The combination of lecture time and group work fostered an open and collaborative environment, making the experience both enjoyable and productive.”
“The opportunity to network and collaborate with dedicated travel advisors was invaluable. In an industry fueled by connection, fostering and strengthening relationships with members across the network allows us to better serve advisor partners and their clients,” said Corey Lassman, Director of National Accounts, Signature Travel Network Preferred Partner, Villas of Distinction. “I truly appreciate the chance to engage with passionate professionals in our industry, and I look forward to continuing our collaboration with Signature Travel Network advisors.”
In an effort to support local communities through its Travel Elevates program, Signature Travel Network partnered with local organizations in L.A. and Ft. Lauderdale (Santa Monica Travel & Tourism,
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