All around the world, ephemeral blooms add a magical new layer to our favorite travel destinations.
Japan’s spring cherry blossoms draw in travelers keen to experience the destination at its most ethereal. Provence’s summer lavender fields are flocked by visitors who want to breathe in the signature scent of the south of France. People seek out flowers in the expansive grounds of South Africa’s Kirstenbosch National Botanical Garden and in the wilds of Ecuador’s cloud forests.
In pursuit of nature's most stunning displays, we asked our expert writers to share the best places in the world to see flowers. Here are 14 of the best.
Recommended by Julia Buckley
Wedged between the soft peaks of the Sibillini Mountains of central Italy, the Piano Grande (Great Plain) of Castelluccio in Umbria lights up each summer with color. Locals have grown pulses here for centuries, and from late May to July, the annual fioritura (flowering) is a mix of blooming crops and wildflowers — including scarlet poppies, yellow wild mustard and creamy chamomile — that spring up in between them. During the blooming period, the area is so busy that you can’t drive there – shuttles run from nearby towns. But the plain is beautiful even when the blooms are gone, with 50 shades of green striping the basin.
Castelluccio – the village perched on a bluff, overlooking the plateau – was almost destroyed by an earthquake in 2016, and its inhabitants have been largely displaced. Yet, they still come in from wherever they’re housed to cultivate their crops, and each weekend the village comes alive, with restaurants opening up in prefab buildings, and people selling pulses from stalls. This is a rare place in Europe where tourism is helping, not hindering.
Recommended by Austin Bush
Located off the coast of Africa but officially part of Portugal, Madeira is home to a semi-tropical climate and rich, volcanic soil, elements that undoubtedly contributed to its nickname, “the island of flowers.” Many of Madeira’s colorful blooms are indigenous to the island, but Portuguese sailors also introduced a variety of flowers on their way to and from colonies in Africa, Asia and the Americas. The result is an almost kaleidoscopic landscape of purple agapanthus, bright orange birds of paradise and prehistoric-looking tree aloe – among many others. You’ll see lots of flowers on the side of the road simply while exploring the island, but for a crash course in Madeira’s flora, consider visiting Jardins Botânicos da Madeira or the Monte Palace Tropical Gardens. And if you’re really serious about the topic, consider a visit to Madeira in spring, which is not only when many flowers are in full bloom, but is also when the island’s annual flower festival
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While we often celebrate our favorite hotels around the world, we rarely spotlight the spaces within the hotel that make the property shine. Often, these are the areas—the bars, the restaurant, the rooftops and more—that become destinations unto themselves, pulling in a devoted set of locals to help turn a hotel into a place that residents use, too. So, as an extension of our recently released 2024 Hot List of the best new hotels in the world, we are highlighting the best new hotel restaurants, spas, and bars, as picked by our editors. Below, the hotel restaurants that compete with the best places to eat, anywhere—and the dishes you can't miss.
Not long after my 48th birthday, in August 1999, my husband Barry invited me out for a margarita at Compadre's, a Mexican restaurant near our home in Palo Alto. It turned out he had an agenda.
In a year marked by significant recovery and transformation within the airline industry, AirlineRatings.com has revealed its much-anticipated list of the world’s best airlines for 2024.
Readiness and data insights to deal with climate change effects and its impact in destinations’ perception can make a difference when designing and executing promotional strategies, to ensure travellers’ expectation do not fall far from the actual experience. This is one of the main arguments Mabrian, the global travel intelligence company, brought to the Resilience Council panel, held during the latest edition of Arabian Travel Market.
Lodging Econometrics reveals Europe’s Q1 2024 hotel construction trends, showcasing a pipeline of 1,705 projects. Explore insights on new openings and top countries with burgeoning hotel developments.
Mabrian data indicates that France, United Kingdom and United States are the most sensitive key outbound markets for this region to climate perception, showing the importance unveiling insights based on data to align travellers’ expectations with their actual experience and future demand.
Inflation effects us all, but travel remains a high priority for many searching for some respite from home stresses. Ahead of the summer holidays, the United Kingdom Post Office has released their annual City Costs Barometer, showcasing the best destinations to visit that won’t break the bank.
It might be whisky (with no ‘e’) when referring to Scottish, Canadian, or Japanese grain spirits, but when it comes to grain spirits distilled in Ireland and the United States – it’s whiskey (with an ‘e’). Regardless of how it’s spelled, today, Saturday 18 May the world will unite to celebrate World Whisky Day - the annual day celebrating whisky, inviting everyone to try a dram and celebrate the water of life, but do you know the history of whiskey in Illinois? Kentucky and Tennessee might be the states that come to mind when thinking of whiskey in the United States however, Illinois and more specifically Peoria, located along the Illinois River160 miles southwest of Chicago, was known as ‘The Whiskey Capital of the World.’
Richard Branson has added a new safari experience to his Virgin Limited Edition portfolio—the award-winning Finch Hattons Luxury Safari Camp in Kenya. Located in Africa's only Shetani lava flow, Finch Hattons features 17 tented suites and offers stunning views of Mount Kilimanjaro. The camp joins other African destinations in Virgin Limited Edition's collection, including Mahali Mzuri (also in Kenya), South Africa’s Ulusaba Private Game Reserve and Mont Rochelle hotel and vineyard, and Kasbah Tamadot in Morocco.