2023: Berlin tourism continue to rise

American tourism to Egypt has been slow to recover since the war between Israel and Hamas started in October. That’s what Egypt Minister of Tourism and Antiquities Ahmed Issa told Skift this month at ITB Berlin, the travel trade show.

The maritime and tourism authorities of Dubai, Abu Dhabi, Bahrain and Oman have formalised the Cruise Arabia alliance. This regional partnership will promote the Arabian Gulf as a global cruise ship destination. Dubai Department for Economy and Tourism (DET) announced on Friday that an official Memorandum of Understanding (MoU) was signed by the stakeholders at the Internationale Tourismus-Börse Berlin (ITB Berlin) travel trade convention.

In Saudi Arabia’s latest tourism campaign, Argentine soccer star Lionel Messi aims to bust the stereotypes global travelers may have about the kingdom. The campaign emphasizes that Saudi Arabia has a lot to offer and is a welcoming destination, said Fahd Hamidaddin, CEO of the Saudi Tourism Authority.

The Pacific Area Travel Writers Association (PATWA) has bestowed the prestigious title of Global Tourism Icon upon Minister of Tourism, Hon Edmund Bartlett, recognizing his outstanding contributions to the tourism industry. This esteemed accolade, that was presented yesterday (March 6), comes as a testament to Minister Bartlett’s relentless dedication to promoting sustainable tourism practices, fostering cultural exchange, and advancing the tourism sector on a global scale. He has been at the forefront of initiatives aimed at enhancing visitor experiences, building resilience and creating economic opportunities for local communities through tourism.

Israel’s Tourism Minister Haim Katz has appealed for travellers to visit Israel again. Travellers were safe in the country, he said in front of the press on Tuesday at ITB Berlin. He would be urging the German government to drop the travel warnings for Israel issued by the German Foreign Office.

At ITB Berlin – the world’s leading travel trade show – Weeva launched its new AI capabilities in an industry-defining first for the travel and tourism sector. Since providing a preview of the new AI features at the Phocuswright Conference in October 2023, the formal launch now means that the award-winning sustainability management platform is the first to integrate generative AI capabilities into its user experience.

THE importance of the German market to Tobago has been underscored by THA Secretary of Tourism, Culture, Antiquities and Transportation Tashia Burris.

The State Agency for Tourism Development of Ukraine (SATD) has unveiled a new campaign entitled “We Are Here: Brave Hearts of Ukraine” during the ITB Congress in Berlin.

Oman has planned to invest over US$31bn by 2040 in the tourism sector, H E Azzan al Busaidi, Undersecretary for Tourism, stated at ITB Berlin. The sultanate has planned to invest over US$31bn by 2040 in the tourism sector, H E Azzan al Busaidi, Undersecretary for Tourism in the Ministry of Heritage and Tourism (MHT), stated in Berlin, Germany on Monday.

Visit Qatar is set to participate at ITB Berlin 2024, the world’s leading travel trade show. ITB hosts over 5,000 international exhibitors every year and is one of the most important events in the travel industry. His Excellency, Mr. Saad Bin Ali Al Kharji, Chairman of Qatar Tourism, Eng. Abdulaziz Ali Al-Mawlawi, Chief Marketing and Promotions Officer at Qatar Tourism, along with a team of 28 delegates from travel and hospitality industries will be representing Visit Qatar this year. The ITB is a hub for informative, cultural, and inspirational B2B exchanges pertaining to travel, tourism, hospitality, and trade. Visit Qatar aims to foster several exchanges with key travel, trade, airline, and media partners to promote Qatar to key stakeholders in the European market. In addition, Visit Qatar anticipates fruitful discussions, trade meetings, new partnership deals, and opportunities.

The much-anticipated ITB Berlin, the world’s premier B2B travel show, has kicked off on the Berliner Exhibition Grounds, showcasing an impressive international presence and a diverse range of exhibitors from across the globe. Spanning from March 5th to 7th, 2024, the event has recorded exceptional bookings, filling over 90 percent of the display area with 150,000 square meters dedicated to exhibitors from 170 countries and territories.

SOUTH African Tourism is making the most of the Internationale Tourismus-Borse (ITB) in Berlin, Germany to position the country as a preferred tourist destination. This global trade show will run from March 5 to 7, under the theme, “Pioneer the Transition in Travel & Tourism. Together.” Forming part of the South Africa delegation, are 63 tourism products and services including 15 small medium and micro enterprises (SMME)s from across nine provinces representing the unique and culturally diverse tourism offering.