There's a reason many Airbnb hosts don't allow pets or parties — and professional cleaner Diana Cruz has seen the explanation firsthand.
Airbnb Officially Ending Airbnb Plus Program
09.10.2023 - 21:11 / skift.com / Dennis Schaal / Tim Choate
Airbnb is finally ending its Airbnb Plus program after several years of it being an inconsistent priority, Skift has learned. The official end date is November 6.
When it launched in 2018, the company saw Airbnb Plus as a way to obtain and promote exclusive listings that met some 100 design standards. The goal was to conduct annual inspections and hosts had to list exclusively with Airbnb to qualify.
Airbnb confirmed the program’s demise. “In an effort to perfect our core service, Airbnb has decided to discontinue the Airbnb Plus program,” the company said. “Though guests will no longer see the Plus banner in their search, they will still be able to find and appreciate the unique design and positive reviews of these listings and their hosts. We’re also developing new tools for hosts to help them showcase their properties and make their listings easily discoverable to potential guests, and we look forward to sharing more in our 2023 Winter Release.” The Winter Release is an upcoming series of product announcements.
Airbnb Plus started with 75,000 listings and the goal of increasing that 10-fold within a few years. But the program sputtered and never met expectations. Today there is no filter for travelers to search for Airbnb Plus-designated listings. Instead there is a “top tier” filter, which highlights superhosts and Airbnb Luxe properties, touted as “handpicked luxury homes with personally arranged services.”
Airbnb hasn’t onboarded new Airbnb Plus listings in some time, and the company gutted the Plus team during the pandemic.
Observers questioned the utility of Airbnb Plus for both hosts and guests.
Tim Choate, CEO of vacation rental channel manager RedAwning, said Airbnb Plus “never made sense for hosts. The reality is that Airbnb, though very powerful in most destinations, only represents a small fraction of guest demand.”
He said that’s why his company partners with any channel that has scale. “Being exclusive to a single channel, even a large one, causes hosts to earn less money from their properties,” Choate said.
A top executive, who declined to be identified, at a property management company, said: “The Plus properties were great, but so are a lot of other properties, so it never made sense to consumers, in my opinion. Consumers wanted to always see them all, not just Plus.”
Still, Airbnb had a major edge in exclusive listings in 2022, according to Transparent via Skift Research, although the advantage was not necessarily Plus-related. In 2022, 57% of Airbnb listings could be found only on Airbnb. “Vrbo has only exclusivity for 6% of all listings, and this is even less at 3% for Booking.com, with both companies capturing just above 25% of the total available listings,” Skift Research
The website maxtravelz.com is an aggregator of news from open sources. The source is indicated at the beginning and at the end of the announcement. You can send a complaint on the news if you find it unreliable.
Top Autors
Popular Topics
forbes.com
28.10.2023 / 10:35
Hilton Has Officially Opened Its 90th Resort In Mexico—And It’s The Most Refined Yet
Hilton has this week announced the opening of the Hilton Cancun Mar Caribe All-Inclusive Resort in Mexico; the grand opening marks the hospitality brand’s 90th resort in its portfolio of properties in Mexico and the 10th all-inclusive resort in the Caribbean and Latin America.
cntraveler.com
27.10.2023 / 22:43
My Favorite Airbnb in Rome: A Two-Bedroom Near Campo de' Fiori With a Rooftop Terrace
After checking every single cabinet and drawer in the diner-style kitchen (some call it research or curiosity, but I know I’m just nosy), I opened the fridge last. There might as well have been golden light emanating from the door’s middle shelf where a carafe of cold water sat. My shoulders relaxed from relief, and after chugging a full glass, I felt touched—the hosts of this Airbnb in the center of Rome had thought to leave this for me.
cntraveler.com
27.10.2023 / 22:43
Airbnb Recreated Shrek's Swamp in Scotland and It Actually Looks Quite Lovely
All listings featured on Condé Nast Traveler are independently selected by our editors. If you purchase something through our links, we may earn an affiliate commission.
thepointsguy.com
26.10.2023 / 18:03
Southwest baggage tracking tool is officially launched in the app
Joining the Big Three airlines, Southwest Airlines will finally unveil a baggage tracking tool that allows travelers to track checked baggage inflight via its website and mobile app, the airline confirmed to TPG.
skift.com
24.10.2023 / 19:39
Airbnb Accused of Violating Temporary Restraining Order in NYC Building
A New York City building owner filed a legal motion Monday asking that Airbnb and a host show why they should not be held in contempt of court for allegedly violating a temporary restraining order related to a short-term rental listing.
skift.com
24.10.2023 / 09:55
Airbnb Says South African Host Revenue Is 25% Above Pre-Pandemic Levels
Airbnb has said that growing international revenue is a key plank in its plan to sustain its double-digit annual revenue growth. One of its target countries for expansion is South Africa, where on Monday it released new data about its performance at an event in Johannesburg.
thepointsguy.com
23.10.2023 / 21:47
Disneyland's most affordable hotel to officially transform into Pixar Place Hotel in January
Unlike the wide variety of lodging choices at Disney World, Disneyland only has three on-property hotels: the original Disneyland Hotel (including the new Villas at Disneyland Hotel), the higher-end Disney's Grand Californian and the hotel currently known as Disney's Paradise Pier Hotel. The latter of the three is not only Disney's most budget-friendly hotel, but it is also in the midst of a major Pixar-themed makeover, which is set to be completed this winter.
insider.com
21.10.2023 / 17:27
A professional Airbnb cleaner says guests leave so much food behind that she saves over $100 on groceries each month
Diana Cruz, a professional Airbnb cleaner in Florida, has found that her job comes with an unexpected perk: tons of free groceries.
skift.com
14.10.2023 / 22:23
Airbnb and a Tenant Blocked From Listing an Apartment in a Banned NYC Building
The implementation of New York City’s host registration law last month has enabled one landlord to win a temporary restraining order against both Airbnb and a host from listing a short-term rental in an Upper West Side apartment building that put itself on the Office of Special Enforcement’s banned building list.
skift.com
12.10.2023 / 20:51
Airbnb's First Senior Housing Economist
Airbnb is launching a housing research program and to hear its first senior housing economist tell it, one goal is to clear up civic “misunderstandings” about the housing market and Airbnb’s role in it.
skift.com
12.10.2023 / 09:33
Florence Bans New Airbnb Rentals in Historic Center to Address Housing Crisis
Florence, one of Italy’s most popular tourist destinations, has banned new short-term residential lets on platforms such as Airbnb in its historic centre, in the latest move by a local authority to try to free up more homes for locals.