IHG Hotels & Resorts adds more than 380 rooms to its Staybridge Suites brand across Europe

29.05.2024 - 13:01 / traveldailynews.com / Vicky Karantzavelou

Latest announcements build on IHG’s expansion into the upscale extended stay segment in Europe.

LONDON, UK – IHG Hotels & Resorts (IHG) announces its growth in the European upscale extended stay segment with the signing of Staybridge Suites Budapest – Parkside, Hungary; Staybridge Suites Antwerp, Belgium; and Staybridge Suites Belfast, Northern Ireland. The agreements demonstrate the continued popularity of the extended stay segment amongst owners and guests. They also reflect on the strength of IHG’s brand portfolio to deliver stays in the all-suites segment – ideal for guests seeking a more spacious or a longer stay experience.

Staying true to the brand’s ethos, these recent additions to the Staybridge Suites portfolio will demonstrate the best of spacious residential-style living, giving guests everything they need to live, work, and relax for the duration of their stay away from home. Examples include fully equipped kitchens in each suite allowing guests the flexibility to cook their own meals. With ample amenities including a fitness room and convenience store both open 24-hours, complimentary laundry facilities and storage lockers to allow guests to securely house items during or between stays. Each property also offers a daily breakfast buffet, light bites and an evening happy hour event, The Social, hosted three nights a week to bring guests together for complimentary small plates and beverages.

Mrs Willemijn Geels, Vice President, Development, Europe, IHG Hotels & Resorts, commented: “The three latest signings follow the opening of Staybridge Suites Cannes Centre, France, in December 2023. This shows the great appetite for our all-suites offering across Europe as we meet a growing need for trips that blend business and leisure, or for guests staying multiple nights seeking both productivity and relaxation. Globally, the brand’s pipeline equals more than half its current open footprint, showing long-term confidence from our owners who are increasingly investing in this brand in new and dynamic markets. We are delighted to work with our trusted partners to bring these hotels to life, and we can’t wait to see them thrive.”

The latest Staybridge Suites signings span the UK and continental Europe:

Set to open later this year, Staybridge Suites Malaga will mark the brand’s debut in Spain. The hotel will include 105 suites, combining the best features of private apartment living with the ease of a hotel. Part of the Urban Sky project, the new purpose-built development will allow guests to enjoy state-of-the-art facilities throughout their stay.

The latest signings follow the brand’s debut in France, where Staybridge Suites Cannes Centre welcomed its first guests in November 2023. Located close to