Marriott Changes Award Prices at 26 Percent of Its Hotels

How much will you be charged for that hotel stay? The answer, of course, should be obvious: You’ll pay the published rate, plus government-imposed taxes and fees. Whatever that total turns out to be is your price.

As changes to hotel-program award prices go, the latest for InterContinental’s IHG Rewards are decidedly modest: Prices for award nights at 400 hotels will change by either 5,000 or 10,000 points, half moving up, half moving down. If it were just that 50-50 split, Rewards members might dismiss it as a wash and count their blessings. After all, “It could have been worse.”

For U.S. News & World Report, the road from weekly news magazine to publisher of company rankings has been a long and winding one. The key, though, to its shift toward data-driven ratings of companies and institutions was its 1983 publication of “America’s Best Colleges.”

Marriott has just published its list of award-price changes for 2016. As Marriott Rewards members have come to expect from these annual pronouncements, the news amounts to yet another decrease in the value of their points.

Update from IHG, including effect date for new prices: “All reservations booked beginning Jan. 16, 2018, will use the new Reward Nights point prices. This is part of an annual review into the number of points needed for a Reward Night, and we’ll communicate to members through our regular channels, including email and our website.”

Hilton this week posted upcoming changes to HHonors award prices. While such announcements are almost never good news—and are sometimes positively gut-wrenching—this round of changes is so modest in scope that it’s practically a non-event.

Marriott has long been known as a corporation with a conscience.

The only thing worse than an increase in award prices: an award-price increase with no advance notice.

The traditional taxi business is far from dead, but the ever-burgeoning popularity of rideshare services like Uber and Lyft is a clear threat to the survival of the yellow cabs that for decades have been a mainstay of big-city transportation. It’s fair to say that the rise of Uber and its ilk have led to the erosion of taxis, and could eventually lead to their outright demise (or, perhaps, their radical transformation).

At a time when the distaste of consumers and the scrutiny of lawmakers would seem sufficient to shame hotels into ending their widely derided resort fees, Caesars Entertainment is doing the opposite.

For years, Marriott has been referring to its periodic systemwide promotions as MegaBonuses. Early on, when the offer was a free night after two paid stays, the name was apt. But recently, the offers have been much less generous; they were more mini than mega. The offers also became more complicated over the years, resorting to a targeting scheme that generated customized bonuses according to members’ stay histories and other factors known only to Marriott.