RocketRez Raises $15 Million for Tours and Attractions Operator Software

25.08.2023 - 14:17 / skift.com / Justin Dawes

Four travel tech startups raised $65.7 million this week. 

>>RocketRez has raised $15 million in Series B funding from investor Level Equity. 

RocketRez is a ticketing and business operations software platform for mid-market tours and attractions companies. Large operators have had the resources to build their own platforms, so that’s why the target market for RocketRez is mid-sized operators with revenues between $2 million and $200 million.

RocketRez products include ecommerce ticketing, point-of-sale and contactless kiosk channels, revenue management, business intelligence, customer management, and retail and food sales. The company can also integrate with other services for payments, hardware, channel management, and more.

Based in Canada, the company primarily operates in North America and is expanding into Europe. Companies using the RocketRez platform include Maui Ocean Center, Xtreme Xperience, Aquarium of the Bay, and Governors Island. 

The startup said that data it gathers from throughout the customer journey allows operators to enhance their on-site guest experience. That data comes from online and on-site ticket purchases, mobile ticket scanning, retail and food purchases, email and text communication, and more. 

“The ability to capture data from multiple digital touchpoints gives operators more robust insights into customer behavior that cannot be achieved with disconnected sets of technology services,” said RocketRez CEO John Pendergrast. “Level Equity’s investment into RocketRez will help us accelerate more fulsome digital solutions that will deliver even better guest experiences for our customers and will enable us to expand our geographic reach.”

 RocketRez said it has more than doubled capacity in several areas over the past two years. The funding will go toward strengthening the tech product, adding key leadership positions, and expanding business sales in existing and new market sectors, along with developing partnerships and integrations. 

>>Portside, a software platform for business aviation operations, has raised $50 million in Series B funding. The round was led by Insight Partners, with participation from existing investors including I2BF Global Ventures. 

The Portside platform includes products for a number of business aviation operations: flight and crew scheduling, dispatch, and compliance; communication with aircraft owners, passengers, and crew; sharing of various data points between users; reporting and analytics; customer billing; crew recruiting; and the booking of crew accommodations.

Business aviation covers the flights that a company or organization completes for their own business needs. 

San Francisco-based Portside provides services to more than 700 clients in