Sandals Enhances Resort, Amenity Offerings

20.02.2024 - 18:58 / travelpulse.com / Brian Major / Adam Stewart

This article originally appeared in the February issue of AGENTatHOME magazine.  Subscribe here to receive your free copy each month.

What will Sandals Resorts International offer romance-seeking couples in 2024? The simplest answer is more.

This year, the Caribbean-based hospitality leader is enhancing its focus on premium, all-exclusive vacations with amplified experiences, specialized amenities and facilities designed to excite and satisfy couples in love.

Those efforts are driven by none other than Adam Stewart, the company’s executive chairman, who directed a brand expansion first implemented by his legendary hotelier father, the late Gordon “Butch” Stewart.

The company’s newest properties “are being presented in a way that’s just never really been done in the Caribbean before,” Stewart said. Each resort will offer updated versions of the personalized experiences that have long defined the Sandals brand.

This year, the brand will make its debut in Saint Vincent and the Grenadines, its eighth Caribbean destination.

This follows the company’s launch last year of Sandals Curacao, its first resort in the southern Caribbean country. The company also completed a multi-million dollar renovation of the iconic Sandals Dunn’s River property in 2023.

“Sandals remains true to its core of creating moments for two people in love,” Stewart said. “It’s just now taking on a new dimension of execution.”

Sandals’ newest resort in Saint Vincent and the Grenadines will deliver the highest level of hospitality available in Caribbean destinations, Stewart said. Suites are equipped with open roofs for stargazing, restaurants offering gourmet cuisine in all-new concepts for the brand, and bars highlighting authentic Caribbean rum culture.

The property will serve as a showcase for the brand’s updated elements, Stewart said, in a magnificent natural setting. “Saint Vincent and the Grenadines truly is the best of the 2023 exotics. It’s within sight of Saint Lucia [and] we have great airlift coming in,” he said.

The 2017 opening of Argyle International Airport on Saint Vincent was a game changer for the destination, Stewart noted. The 142-square-mile archipelago consists of Saint Vincent, the main island, and the Grenadines, a 32-island chain that includes smaller islands like Bequia, Canouan, Petit Saint Vincent, Palm Island and Mayreau.

The property accentuates the island’s natural beauty. “We developed the resort in a valley with a river that comes through it. It’s naturally infused with sparkling waterfalls straight from Mother Nature,” Stewart said. “When you stand on the beach and look to the resort, you don’t see any man-made structures. The mountains go straight up into the clouds. It’s as green as it gets. I mean, this is