Neon Japanese characters pulsed on centuries-old pillars. As the techno beat dropped, the golden statue of Amida Buddha seemed to dance in the strobe lights.
06.09.2024 - 16:30 / cntraveler.com / Conde Nast
In a bid to clamp down on overtourism and protect places of interest, popular holiday destinations across Europe and beyond have introduced various forms of a “tourist tax”. In recent years, this has come into play in destinations such as Venice, Lake Como, Brussels, and parts of Japan—and now, UK hotspots are following suit.
In May 2024, it was announced to the BBC that Bournemouth, Christchurch, and Poole would be introducing a similar levy for tourists and visitors, becoming the first destinations in the UK to do so. The new fee, which came into place on Monday, July 1, 2024, will be priced at £2 ($2.63) per room per night and will apply to those staying in larger hotels in the area.
In addition to preserving the local community and its tourism services, the funds will be used to sustain and develop events which should in turn attract more visitors.
According to Bournemouth University, the Dorset city attracts 3.5 million people in the summer months alone. Meanwhile, a 2022 report published by the BCP council stated that in April of that year, Bournemouth’s high street received a footfall of 4.6 million, Christchurch welcomed 1.3 million, and Poole high street had over 2.6 million visitors—and all figures were higher than pre-pandemic levels.
Speaking of the changes, the region’s Accommodation Business Improvement District (ABID) said in the same BBC report that the new measures would help “safeguard the local economy” and would bring in an estimated £12 million ($15,817,570) over the next five years.
Rosie Radwell, Marsham Court Hotel managing director and chair of the shadow ABID board, was also quoted in the announcement, adding, “The additional funds raised will have a huge impact on the future of tourism in Bournemouth, Christchurch, and Poole. […] We are excited about the future and have already started to plan projects and events to enhance tourism in the area.”
But what do locals make of the new changes?
Sarah Stella Edwards, a 34-year-old PR account manager from Poole, says the charges are more than fair. “It’s only £2 ($2.63) per night, and that’s only in larger hotels in the area. The millions generated by visitors will put some much-needed funding back into keeping these areas in better condition,” she told Condé Nast Traveller UK. “I’ve paid tourist taxes when visiting places in Europe and don’t see a problem with it. We all want to enjoy the areas we visit, so if a small fee from each person goes towards upkeep of the area, I’m all for it.”
In August 2024, Edinburgh's city council announced that it would become the first city in Scotland to introduce a tourist tax, per a BBC News report. The plan has been in the making for some time, but the launch date was pushed back to prioritize
Neon Japanese characters pulsed on centuries-old pillars. As the techno beat dropped, the golden statue of Amida Buddha seemed to dance in the strobe lights.
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