In its first appearance at World Travel Market (WTM) 2023, Trip.com Group, a global leader in travel services, laid out its inroads into the European market and the transformative role of artificial intelligence. The event, held from 6-8 November in London, provided a platform for Trip.com Group to articulate its vision of reshaping the travel experience with advanced AI technology and to solidify its position as an emerging key player in the European travel market.
Boon Sian Chai, Managing Director and Vice President for International Markets at Trip.com Group took centre stage at the event’s Technology Summit. Chai discussed the pivotal role of AI in revolutionising the travel sector, enhancing customer service through intelligent chatbots, and improving overall service experiences while also touching on the resurgence of outbound travel from China. The introduction of TripGenie, Trip.com Group’s AI assistant, earlier this year marked a significant enhancement in the company’s technology suite. TripGenie has notably improved user engagement and conversion rates by personalising travel experiences and simplifying travel planning. The Group plans to further enhance TripGenie’s features, augmenting its capability to provide bespoke travel arrangements.
“Our AI-driven tools, such as our curated travel lists, Trip.Trends and Trip.Best, transcend mere technological evolution,” Chai stated. “They foster a sense of community and enrich the travel experience, adding a personal touch to each journey our customers undertake.”
Chai highlighted the impressive impact of “Trip.Best,” which has markedly increased traffic and bookings for partner hotels, and the success of “Trip Moments,” which has actively involved a substantial segment of the app’s users in creating and sharing content. The Group’s strides in AI for customer service, celebrated for their accuracy in understanding user queries and high rates of resolving inquiries autonomously, have further cemented their dedication to improving customer interactions.
Trip.com Group’s Strategic Growth in the European Market
Andy Washington, General Manager for Europe at Trip.com Group, emphasised the company’s strategic commitment to integrating with local cultures and travel ecosystems.
“Our comprehensive, all-in-one app ensures a personalised journey for every traveller, reflecting the unique character of each destination and catering to the diverse preferences of our customers. It encompasses a wide array of transportation options, accommodations, and local experiences, all while championing responsible travel and sustainability,” he noted.
Although still in the growth stage across Europe, Trip.com Group’s bookings are witnessing a notable
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Skiing has long had a reputation as the sport of the ultra-wealthy, and this year it is set to be even more expensive as resorts hike up prices. However, if you look beyond the big-name slopes you’ll find plenty of alternative affordable options. You can also save money and do your bit for the environment by taking the train instead of flying.
In a significant rebound fueled by heightened summer travel demand, China’s Trip.com Group posted a net revenue of RMB 13.7 billion ($1.9 billion) in the third quarter, marking a 99% increase over 2022 and 31% increase from 2019 levels.
Jamaica is poised to welcome a brand new mega-resort, it was announced at the World Travel Market (WTM) in London last week.The country's Minister of Tourism, Edmund Bartlett and his team met with international hotel group, Lopesan, which revealed it's seeking to develop a 1,000-room luxury resort on the island.Details about the resort remain scarce for now but Bartlett said the development would generate over 2,500 direct and indirect jobs, and positively impact farmers, manufacturers, small businesses and other stakeholders.Lopesan currently boasts more than 17,000 hotel rooms across Europe, Asia and the Caribbean.The announcement comes ahead of the official opening of the recently renovated $30 million Royalton White Sands resort in Trelawny next month.Additionally, the island will celebrate the openings of two major resorts before the summer of 2024. The new Princess Resort in Hanover will open 1,000 rooms and the RIU Palace Aquarelle resort will add 753 more in Trelawny, creating around 2,500 new jobs.
Day two of World Travel Market London 2023 – the world’s most influential travel and tourism event – saw key topics discussed including diversity and inclusion, the future of travel and responsible tourism.
Quito Turismo was in the spotlight for yet another year with its participation in World Travel Market, which took place in London on 6-8 November. This internationally renowned event has been a key opportunity to show the full range of tourism, cultural and gastronomic attractions the city has to offer. During the fair, Quito Turismo held more than 50 meetings with media and agents from the tourism sector, with the aim of establishing strategic alliances to promote Quito’s novelties and charms. Ten interviews were also successfully conducted with various international media channels, in addition to destination presentations that targeted more than 10 international media, providing the opportunity to learn about the destination first-hand.
Miral Destinations, a subsidiary of Miral, and the trusted one-stop trade and promotional partner for Saadiyat Island and Yas Island Abu Dhabi, took part in World Travel Market 2023, a leading travel and tourism platform held in London from 6 – 8 November. With over 35,000 industry professionals from 184 countries in attendance, Miral Destinations highlighted key milestones for Abu Dhabi’s award-winning destinations at the three-day event, further expanding its portfolio of leisure, culture and entertainment offerings with the signing of a memorandum of understanding (MoU) with industry players in UK market. The business collaborations aim to promote Yas Island Abu Dhabi in UK market to generate bookings, where travelers can stay longer at Yas Island Abu Dhabi and experience the variety of world-class theme parks, myriad entertainment options, sporting facilities, shopping, dining and upmarket hotels.
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