Bites appoints hospitality expert David Jacques Farahi as President to pioneer resort training innovations for frontline employees

04.03.2024 - 07:55 / traveldailynews.com / Theodore Koumelis

Merging industry insights with Bites’ unique AI-driven training solutions, hospitality expert David Jacques Farahi joins as President to transform engagement and learning for frontline staff.

TEL AVIV, ISRAEL – Bites, a leader in frontline employee engagement and training solutions,  announces the appointment of hospitality industry stalwart David Jacques Farahi as President. Farahi’s extensive experience and innovative approach are poised to guide Bites’ vision of revolutionizing training for frontline employees through a mix of social media-inspired content delivery and AI-powered content creation.

In this pivotal role, Farahi is set to lead business development initiatives to deepen Bites’ impact within the hospitality sector. “The unique training challenges of the hospitality industry demand a novel, customized strategy,” Farahi observed. “Bites stands out with its distinctive, AI-driven platform that echoes the engaging, intuitive nature of social media, presenting an unmatched solution in the marketplace. The talented Bites team has developed a groundbreaking solution that not only enhances employee productivity and loyalty but also significantly benefits the bottom line. My investment and leadership role at Bites stems from my strong belief in its capacity to fundamentally change front-line team member engagement across the industry.”

Bites distinguishes itself by delivering a cutting-edge training experience that resonates with the modern frontline workforce. At the heart of the platform is an AI-driven content creation tool that effortlessly transforms conventional training materials into captivating video content in under 15 minutes. Coupled with the platform’s capability to disseminate training via widely used communication channels without necessitating app installations or logins, Bites offers a natural, barrier-free learning experience that boasts impressively high engagement levels of over 90%, well beyond the industry average of 20%.

Eran Heffetz, Co-Founder & CEO of Bites

Eran Heffetz, Co-Founder & CEO of Bites, expressed excitement about Farahi’s joining: “David’s rich experience and visionary perspective are exactly what Bites requires as we expand into the hospitality industry. His insights will be crucial in enhancing our cutting-edge solutions to fulfill the evolving needs of our clients.”

Bites is committed to redefining training with its effortless implementation and comprehensive integration features. The platform is engineered for immediate employee synchronization, removing conventional training hurdles and markedly improving adoption and efficiency.

Under David Jacques Farahi’s leadership, Bites is set to amplify its mission of providing transformative training experiences