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16.12.2023 - 20:29 / skift.com / Delta Air Lines / United Airlines / Bob Jordan / Meghna Maharishi
With nearly 40 million people slated to fly during the holidays this year, airlines are preparing for what could be one of the busiest holiday travel seasons on record.
There’s more pressure on airlines to ensure smooth operations following last year’s winter storm, which led to the cancellation of thousands of flights. Southwest Airlines was hit the hardest after a slew of issues ranging from outdated technology to a lack of de-icing equipment.
Here is what each major airline is doing to prepare for holiday travel:
American expects 12.8 million travelers from December 20 to January 8, with 11,000 flights.
American said it uses a technology called the Hub Analytics Efficiency Tool, known as HEAT, to plan and recover from extreme weather.
American said HEAT allows it to process real-time data on weather conditions, its customers, air traffic control, crews and gate availability, among many other operational aspects. In July, American said using HEAT helped it avoid 1,000 flight cancellations since implementing the technology in 2022.
The carrier also said it has invested more in off-season maintenance to help reduce the number of aircraft that are out of service during peak travel periods, such as Christmas or Thanksgiving.
Delta had a smooth Thanksgiving travel season, and is expecting 9 million travelers between December 21 and January 7.
Delta said it only canceled 12 flights during the Thanksgiving travel period. The carrier said it recommends travelers arrive to the airport at least three hours before their flights, and to potentially arrive even earlier on December 21 and December 22 and between December 26 and December 30.
United said it expects 2023 to be its busiest holiday travel season ever, with approximately 9 million passengers flying with it between December 21 and January 8.
It expects December 22 and December 23 to be the busiest days for outbound travel, estimating it will see one million travelers during the two days. For New Years, United said it anticipates January 2 will be the busiest day, with around 525,000 travelers.
Given the high volume of travelers, and the chance of extreme weather, United said it is also deploying 150 de-icing trucks to prepare aircraft in the event temperatures drop. The carrier also noted that it expects to have around 15,000 new hires, which include flight attendants, pilots, customer service agents and ramp workers, by the end of the year to assist with operations.
At a Wings Club event in New York this week, according to CNBC, Southwest CEO Bob Jordan vowed that a meltdown like last year’s would never happen again.
The carrier said it’s purchased more de-icing trucks and high-powered heaters following last year’s meltdown. Southwest also
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With holiday travel coming up, travelers may be thinking back to last year, when a spate of severe winter storms grounded flights across the country just around Christmas, and an operational meltdown at Southwest Airlines dragged on for nearly a week after.
As millions of passengers begin to fill airports for the 2023 holiday season, Southwest Airlines is still facing consequences for last year's holiday travel meltdown. The Department of Transportation (DOT) issued a record $140 million fine against Southwest on Monday, while also introducing new consumer protections and enforcements to help avoid another meltdown, which left thousands of flights canceled and passengers across the United States stranded, from happening again. “We’re pleased to have reached this consumer-friendly settlement, which includes a new, industry-leading policy to compensate Customers during significant delays and cancellations,” Southwest Airlines shared in a statement about the settlement. After the holiday travel meltdown of 2022, the Department of Transportation conducted an extensive investigation which found the airline failed to provide prompt refunds and general service to «hundreds of thousands of Southwest customers». As a result of the investigation, the Department of Transportation says that Southwest will be financially responsible for at least $750 million which includes refunds, future compensation for tickets, and more. In addition to the fine and payments, the DOT enforcement also requires that Southwest establish a $90 million reserve fund for future flight delays and cancellation. “This industry-leading benefit will ensure that Southwest passengers impacted by any future significant disruptions will receive not only flight rebooking, hotels, and food during the delay, but also timely compensation from Southwest due to the inconvenience,” the DOT release shares. Looking ahead to the holiday travel season that is currently underway, Southwest Airlines CEO Bob Jordan said the airline is “absolutely ready” in a recent interview, and that the airline has taken many steps to ensure reliable air service, Airline passengers this holiday can also utilize new tools from the Department of Transportation, including an interactive dashboard which shows their rights when flying. “For those who are planning to fly.