Jewel Changi Airport Celebrates Fifth Anniversary with Spectacular Events and New Offerings
27.04.2024 - 08:55
/ breakingtravelnews.com
Jewel Changi Airport (Jewel) enters its fifth year on a strong footing, welcoming more visitors as travel recovers. In tandem with the growth in passenger traffic at Changi Airport, it has witnessed a corresponding uptick in footfall traffic, registering a 26% increase for financial year 23/24[1] compared to the previous year. Overall sales also grew by 20%. Of the total footfall registered, 30% were overseas travellers, with the top five nationalities being tourists from China, Malaysia, Taiwan, United States of America and Indonesia.
Jewel’s unique attractions located at the sprawling 14,000sqm Canopy Park also saw increasing patronage, with a 12% growth in total visitor numbers and a 35% increase in sales. Its Double Rewards loyalty programme – the only mall in Singapore that awards two sets of loyalty reward points for each transaction – also saw more than 10% rise in the membership base.
To mark its fifth anniversary, the iconic lifestyle destination will present a year-long calendar of special events and retail offers as well as new experiences under the celebratory theme of ‘What A Feelin5’. The celebrations seek to evoke in visitors a myriad of positive feelings through the diverse experiences that Jewel offers.
James Fong, CEO of Jewel Changi Airport Development, said, “Five years ago, our shareholders – Changi Airport Group and CapitaLand – embarked on a bold mission to redefine the airport experience. Today, we stand proud as a global icon well-loved by both local residents and travellers. As Jewel celebrates five years of creating the sparkling experience for its visitors, we continue to stay true to our commitment to deliver world-class visitor experiences with our attractions, retail and dining offerings. We are thrilled to announce that a series of new flagship store openings and new-to-market brands, as well as a behind-the-scenes tour for the Jewel Rain Vortex that has long captured the imagination of our visitors. New experiences and a series of events and Jewel-exclusive offerings will also be introduced throughout the year.
“As we look forward to more exciting years ahead, we wish to thank Singaporeans and guests from around the world for their love and extend our appreciation to our tenants and partners who have stood shoulder to shoulder with us all this time.”
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New experiences await
Jewel’s mesmerising Light & Music showcase has become a signature, captivating visitors with its dazzling displays. These nightly spectacles bathe the Jewel Rain Vortex in a kaleidoscope of colours, transforming it into a canvas for music and light. To commemorate its fifth anniversary and evoke feelings of celebration, wonder and anticipation, Jewel is premiering a brand-new Light &