During the summit, the Saudi Crown Prince, who is the visionary behind the Saudi Vision 2030, addressed tourism ministers, industry professionals, and leaders.
08.11.2023 - 07:35 / breakingtravelnews.com
Sonoma County Tourism has announced the launch of its “Discover Your &” consumer marketing campaign, which is designed to inspire visitation to the destination in the off-peak season of November through April.
The “Discover Your &” campaign works to leverage all the great things that consumers know Sonoma County for, while also showcasing incredible experiences and activities they might not be aware of (yet). While Sonoma County is renowned for its world-class wine scene and unrivaled natural beauty, “Discover Your &” also connects visitors with only-in-Sonoma County events and high touch experiences they can choose based on their personal interests and needs. Visitors also enjoy a higher level of access this time of year to local makers and artisans to gain a deeper understanding of how Sonoma County inspires them to create all our world-class products and experiences.
“Sonoma County is particularly compelling this time of year,” said Todd O’Leary, Vice President of Marketing and Communications for Sonoma County Tourism. “You might have a favorite Chardonnay from Sonoma County, but have you paired it with freshly caught Dungeness crab uniquely prepared at one of our fabulous restaurants? Or, you may love exploring our incredible Pacific coastline, but have you witnessed the great migration of humpback whales just offshore? To further entice visitors, our businesses are offering high-touch experiences and lodging offers that make Sonoma County a must-visit destination in the off-peak season.”
A tentpole of the campaign is a promotion entitled “More Than a Stay.” A curated list of both lodging offers, and high-touch experiences, inspires visitors to explore more aspects of the destination while also saving them money.
For more information on the “Discover Your &” campaign, including loads of travel inspiration about Sonoma County, please visitsonomacounty.com.
ADVERTISEMENT
During the summit, the Saudi Crown Prince, who is the visionary behind the Saudi Vision 2030, addressed tourism ministers, industry professionals, and leaders.
Valencia, hosting this exceptional event for the third consecutive year, reaffirmed its position as a leading force in innovative tourism.
The travel industry is witnessing a significant shift with an aging yet increasingly active demographic of travelers seeking more than just conventional luxury tours involving a leisurely-paced cruise or train trip.
Botswana stands out as a reference in sustainable tourism in Africa. 37% of its land are protected as national parks or wildlife management areas to preserve the country’s wildlife and rich natural treasures.
The next edition of the International Tourism Fair, FITUR, organised by IFEMA MADRID from 24 to 28 January 2024 at the Spanish capital’s trade fair centre, continues to advance in its line of specialisation by helping to promote the different industrial sectors that have an impact on tourism and which have developed an entire tourism strategy around their activity.
Luxury and expedition cruise line, Seabourn, is offering a new World Cruise for 2026, a 129-day voyage onboard the Seabourn Sojourn that visits fourteen different countries, called the “Ring of Fire: Hidden Gems,” available for booking now.
The holiday season is officially here, and there’s no better way to count down to the festivities than with an advent calendar. These calendars, which often contain small numbered flaps or doors to open on each day of Advent, were traditionally filled with Bible verses and chocolate. Today, advent calendars have evolved to include makeup, coffee, skincare, wine, sweets, candles, and, well, you name it. Since there are so many options to choose from, advent calendars also make a great present for nearly anyone on your list—though we wouldn’t judge you if you bought one (or more) for yourself. To inspire your holiday shopping, we’ve compiled our top picks for the best advent calendars, all of which are geared toward travelers, to snag before they sell out.
Napoleon was born in Ajaccio on 15 August 1769, the year the French took back Corsica from the Genoese and just a few months after the birth of Arthur Wellesley – later the 1st Duke of Wellington – in Dublin.
JW Marriott has launched a new Asia-Pacific campaign, taking inspiration from the K-drama genre and starring South Korean actor, Lee Min-ho.
The U.S. and China will improve air connectivity and streamline visa processing, said Chinese President Xi Jinping in public remarks on Wednesday. Xi made the remarks at a dinner hosted by the National Committee on U.S.-China Relations and US-China Business Council.
Over the past decade the global wellness tourism sector has gobbled up a huge segment of the travel industry’s market share. Its size was valued at $814.6 billion in 2022 and is expected to expand at a compound annual growth rate (CAGR) of 12.42% from 2023 to 2030, according to Grand View Research. Wellness tourism includes activities aimed at improving and enhancing an individual's physical, mental and spiritual well-being. Tourists indulge in physical, spiritual and mental activities by practicing yoga, spas, meditation and Pilates, and by visiting hot spring resorts. The trend of interacting with the locals of the destination who have visited and experienced different cultures promotes personal well-being.
Visit Orlando may see a cut to its $100 million budget – one of the largest destination marketing budgets in the United States.