Thomas Harrison joins Swan Hellenic as Sales Director Europe

A TikToker has racked up nearly a million views in a recent video that explained how Europe is becoming a hotbed for American tourists.

The share of hotels sold via the direct channel in Spain increased by an average of 18% during the summer of 2024 over other channels thanks to the determination of the hoteliers to improve the profitability of the hotels again, according to data from Mirai. Although during the initial weeks of the UEFA Euro Cup 2024 sales growth slowed down, probably also due to the bad weather in Spain, in the last few days the company has observed that growth is picking up again. This rebound suggests a potentially very positive last-minute booking trend in most tourist destinations.

Low-cost Icelandic airline Play is helping travelers plan a European shoulder season vacation by offering 25 percent off fall and early winter flights.

The French champagne committee, along with producers have suggested slashing the number of grapes harvested in 2024, following disappointing champagne sales, with customers unwilling to spend on luxury goods. 

Windstar Cruises is bringing back its annual “Christmas in July” sale this month. 

It's the most anticipated sales event of the year: Amazon Prime Day. Amazon has been holding its massive two-day sale since 2015, while scores of other retailers have recently hopped on the bandwagon, offering their own alternatives to Prime Day. Sure, there may be two million deals across Amazon on July 16 and 17, but some of the sweetest deals are being offered directly on other brands’ sites—and many last longer, too.

Boom launches the world’s first AI Sales Agent for the short-term rental sector, enhancing operational efficiency by autonomously handling inquiries and negotiations, allowing property managers to focus on strategic tasks.

Erik Grazetti appointed as Director of Sales & Marketing at The St. Regis Chicago, leading sales efforts at the luxury hotel.

Montage Kapalua Bay enhances its culinary operations with the appointments of Behdad Ghofrani as Director of Food & Beverage and Justin Purpura as Executive Chef, promising elevated dining experiences across the resort.

Wilderness Mokete luxury tented camp opens in Botswana’s Mababe area, offering immersive safaris in a 50,000-hectare private concession with unmatched wildlife encounters and sustainable design.

It’s not too late to score a record-low deal to Europe this summer thanks to TAP Air Portugal’s latest fare sale, which has one-way flights starting at $214. 

Wego reveals top summer European destinations for Saudi travelers, with the UK and Georgia leading. Searches have doubled, showing high preference for luxury accommodations and budget-friendly Eastern European countries.