Cvent announces Top Meeting Destinations and Top Meeting Hotels in Europe for 2024
22.05.2024 - 12:03
/ traveldailynews.com
/ Vicky Karantzavelou
The industry-acclaimed annual rankings recognise the top-performing hotels for MICE business, as well as the world’s most coveted meeting destinations
LONDON & FRANKFURT, GERMANY – Cvent, an industry-leading meetings, events, and hospitality technology provider, released its lists of the Top Meeting Destinations and Top Meeting Hotels for Europe. These lists – which also include regional rankings for North America, Asia-Pacific, and the Middle East & Africa – were compiled based on sourcing activity through the Cvent Supplier Network, one of the world’s largest venue-sourcing platforms. More than $16B of MICE business was sourced through Cvent’s online platforms in 2023.
While the Top 10 cities remained consistent year-over-year with London retaining its #1 ranking from 2023, Madrid (#3) moved up after a strong year in which the city hosted 20 conferences with over 1,000 participants, driving an economic impact of 88 million euros. Berlin (#4) moved up two spots, reflecting the city’s continued prioritisation of the MICE industry such as hosting ITB Berlin, and curating events and programmes that support event organisers’ needs such as BESTIVAL and Sustainable Meetings Berlin.
Top 10 Meeting Destinations
“We’re delighted to once again lead the Cvent Top Meeting Destinations in Europe list. London saw significant growth last year with 30 new hotels. This year, we’re on track to nearly double that number. We’re particularly excited about the upcoming transformation of ExCeL London, with a £200 million investment breathing new life into the venue. Cvent has been instrumental in showcasing what London has to offer and bringing us great new clients. We truly value the partnership,” said Fiona Plumpton, Head of London Convention Bureau Services.
“We’re delighted to have retained our position on Cvent’s Top Meeting Destinations, reaffirming Barcelona’s status as a premier choice for corporate and incentive gatherings in Europe,” says Christoph Tessmar, Director of the Barcelona Convention Bureau. “A big highlight is the collaborative spirit of the Barcelona and Catalan community that naturally extends to our MICE industry, fostering innovation and teamwork in event planning. Moreover, Barcelona’s commitment to sustainability is evident in its eco-friendly venue options and carbon-neutral initiatives, ensuring that events are both memorable and environmentally responsible.”
Meliá Castilla moved up three places to take the number one spot this year. The hotel made significant improvements to its meetings and events offerings including state-of-the-art LED screens and Wi-Fi speed and continues to prioritise a zero-carbon footprint. These enhancements reflect planners’ focus on technology and environmental