TAP Air Portugal is celebrating the new year with a new flight sale offering trips to Europe and beyond starting as low as $379 round-trip.
Are JetBlue's Even More Space seats even worth it anymore?
17.12.2023 - 19:29 / thepointsguy.com / John F.Kennedy
The other day, I was helping a friend book a JetBlue flight.
He asked me to assign him an extra-legroom seat, and when I got to the seat selection screen, I was floored.
JetBlue wanted a whopping $149 for an extra-legroom seat — an "Even More Space" seat, in JetBlue parlance — for a flight of less than three hours from New York to West Palm Beach.
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I've been a frequent JetBlue flyer for many years, and this was the first time I'd seen such an expensive buy-up for an Even More Space seat on a flight from New York to Florida. The last time I helped this friend a few months ago, he paid around $65 for the same seat on the same route.
I took to X (formerly Twitter) to ask if the $149 buy-up was a fluke, but JetBlue confirmed that it introduced a dynamic pricing algorithm for Even More Space seats.
I then searched five sample JetBlue routes to see how the airline's dynamic pricing algorithm stacks up against the competition's extra-legroom choices, and in many cases, the results weren't pretty.
This is the starkest example that I could find of JetBlue charging significantly more than the competition for an extra-legroom seat.
On flights between Westchester County Airport (HPN) and Palm Beach International Airport (PBI), JetBlue was charging a whopping $79 more than Delta Air Lines on the exact same route.
For years, JetBlue has had a monopoly on service from HPN to Florida, and the average fares reflect that. Last year, the airline's route from Westchester to West Palm Beach had an average gross airfare of $203, Department of Transportation data shows. (In contrast, average JetBlue fares from John F. Kennedy International Airport to West Palm Beach were $168.)
Maximize your flying: The complete guide to the JetBlue TrueBlue program
HPN's catchment area includes some of the wealthiest communities in the New York suburbs, so JetBlue likely feels that it can get away with charging so much for an extra-legroom seat in this market.
On this route, Delta was charging the most for an extra-legroom seat, but the comparison is much more nuanced than the simple $46 difference between the Delta buy-up and the JetBlue one.
For one, Delta's extra-legroom offering, Comfort+, doesn't just include more pitch. Comfort+ is marketed as a separate cabin, and travelers sitting in this section on flights longer than 900 miles receive a better complimentary snack selection than in standard economy.
Furthermore, on flights longer than 251 miles, Comfort+ travelers can enjoy free beer and wine, and on flights longer than 500 miles, they can also enjoy free spirits.
Meanwhile, on JetBlue, each can of wine will run you $11, and if you're looking
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