European tourism tips

Earlier this year a surge of Chinese visitors during the Lunar New Year holiday signalled a thaw after the pandemic’s chill.  And this influx is now expected to gain momentum throughout the auspicious Year of the Dragon, fuelled by a predicted near-doubling of outbound Chinese trips in 2024.  Oxford Economics forecasts a return to nearly 80% of pre-pandemic levels, heralding a vibrant revival of China-Europe tourism.

European tourism nears pre-pandemic levels in 2023, driven by strong intra-regional and US travel, despite economic pressures. Uneven growth seen across destinations, with Southern Europe leading the rebound

This most interesting and timely book illuminates the complex destination of Europe and its need to adopt new structural approaches to tourism policy.

About two-thirds of European destinations remain below their pre-pandemic number of international tourist arrivals, according to the European Travel Commission’s quarterly report released Tuesday. The report covered the first nine months of 2023.

In the first half of 2023, Europe experienced tis hight number of tourist stays in the past decade, according to the Eurostat, the European Union’s statistics agency. Europe recorded 1.19 billion night stays between January and June 2023, up by 0.9% and 12.9% from the same period in 2019 and 2022, respectively.