Google tips

Six Flags said Tuesday that it plans to release generative AI tools in partnership with Google Cloud.

Good morning from Skift. It’s Tuesday, August 29. Here’s what you need to know about the business of travel today.

U.S. travelers will be able to book some flights right on Google for the time being to take advantage of a Google flight price guarantee, despite the shuttering of the Book on Google feature for flights internationally almost a year ago.

The U.S. travel industry is cheering on the Biden Administration’s new push to get more federal employees back into the office. 

Further investments in Tripadvisor’s Viator tours and activities brand, as well as making Tripadvisor’s core hotel price-comparison feature more relevant to travelers will likely be key elements of the company’s turnaround strategy, executives hinted, although they plan on first laying out their complete vision to investors in 2023.

Google is one of the undisputed heavyweights in online travel. So when one of the key masterminds behind all of its travel platforms and products talks about where the search giant is heading, it’s worth paying attention to.

Do you remember a few years ago how there was so much talk in online travel about the Booking Holdings–Expedia Group duopoly? How Expedia Group, which owned Expedia, Travelocity, Orbitz and Hotels.com, and Booking, with brands including Booking.com, Kayak, Priceline and Agoda, controlled the hotel market and a whole lot more in travel?

After collaborating with several major online agencies, and more recently Google, not-for-profit Travalyst has now added two global distribution systems to its sustainable travel coalition.

Tripadvisor is considering revamping its Tripadvisor Plus membership plan, turning it into a free service in its initial stages, and then figuring out a more meaningful path to monetize it at some point later.

Ten years ago this week, on November 9, 2012, the Priceline Group (today’s Booking Holdings) announced a deal to acquire Kayak, the Connecticut-based metasearch engine, which had been a public company for less than four months.

Airbnb thinks it’s unfair that the European Commission is proposing increased data-sharing requirements on short-term rental providers across the zone, but Google seemingly is escaping the clampdown.

At at time when the travel industry is still grappling with a labor shortage, you have to think some companies in the sector are “labor hoarding,” hanging on to workers that might have otherwise been downsized for costs savings or seasonality reasons, simply because of the fear of not being able to fill roles later.

Although some advertisers reined in their budgets for some Google products, the company’s travel and retail verticals led Google’s search and other revenues in the third quarter.

HomeToGo, the Germany-based short-term rental comparison-shopping engine, has been making strides in a booking model that peers like Kayak, Google, and Tripadvisor downplayed or abandoned.

In-person events and conferences are set to drive corporate travel’s recovery throughout 2023, as employees look for more human connections.

Good morning from Skift. It’s Thursday, January 26. Here’s what you need to know about the business of travel today.

Especially heavy layoffs at Google Flights, including senior managers and engineers who joined Google with the ITA Software acquisition in 2011, could signal strategy shifts in the company’s multifaceted airline business, Skift has learned.

Good morning from Skift. It’s Wednesday, January 4, and here’s what you need to know about the business of travel today.

Google has added San Francisco-based startup Whimstay as a vacation rental partner.

Skift Megatrends Defining Travel in 2023: Here are 16 travel industry trends for the new year and beyond that we hope will help you navigate your businesses through increasingly uncertain and opportunistic times.

TikTok can’t be overlooked in marketing. The short-form video platform now hosts 750 million monthly users worldwide, making it the third largest social media network, according to Insider Intelligence.