Survey tips

A new study from Mastercard highlights how decision makers and travelers perceive sustainability, vacation rentals, and other topics in corporate travel.

A notable demographic shift, particularly among young upwardly mobile women, is driving the recent travel rebound in China. These travelers are researching and booking trips online, often spontaneously.

71% of 5-star hotels have some level of certification. Only 3% have a specialized sustainability certification from an external certifier.

Hotels have mixed feelings about business travel in 2023.

Travelers make multiple purchases in preparation for their trip, a consideration Tripadvisor believes should be noticed by marketers. The company honed in on the purchasing intent of its audience and found that despite rising prices, plans to travel is on par with 2019 levels.

More people plan to vacation than last summer, but affordability is cutting into their choice. 

Nearly 92 percent Indians intend to explore domestic destinations during the summer, making coastal state Goa and Manali in the north Indian state of Himachal Pradesh as their top beach and hill vacation spots respectively, according to Oyo’s Summer Vacation Index 2023. “India’s favorite mountain destination is Manali, followed by Kashmir, Mcleod Ganj, Ooty and Coorg. Oyo hotels in Manali continue to see an uptick in demand as summer travel gains pace,” the company said in a statement. Respondents to the survey also showed a strong inclination towards exploring offbeat and lesser-known destinations. “Mawlynnong in Meghalaya and Ziro Valley in Arunachal Pradesh stood out as the top offbeat choices. Following closely behind was Valiyaparamba in Kerala,” Oyo added. The survey also found that 13 percent of respondents wished to travel to pilgrimage destinations, with Kedarnath occupying the top spot followed by Vaishno Devi and Varanasi. “This surge in travel demand is a promising sign for the growth and development of the Indian travel and hospitality industry,” said Oyo’s Chief Service Officer Shreerang Godbole. A noticeable trend that emerged in the aftermath of Covid is the preference for shorter trips and rejuvenating staycations of 1-3 days, he said. The survey is based on responses of over 15,000 people across India via the Oyo app. 

As Chinese travel agents embrace modern communication channels to stay relevant, a survey by Dragon Trail Research has found that millennials and those born after the 1990s are the driving force behind the travel agent business in China.

The new Skift Research report, India on the Move: A Traveler Survey, captures the spirit of a nation in motion, where its status as the world’s most populous country aligns with a surging desire among its people to explore new horizons. 

The U.S. Travel Association estimates domestic corporate travel won’t fully recover until 2025. But Capterra’s 2023 travel survey shows that 46% of travelers now travel more for work, compared to before the pandemic.

Another day, another survey designed to put the airlines in rank order, from best to worst. And another win for Virgin America, which will soon be merged into Alaska Airlines.

Consumer Reports is in the business of rating and ranking everything, from refrigerators to running shoes. In a shift from its normal product-review routine, where the publication’s in-house experts do the testing and comparisons, Consumer Reports turned to its readers for a review of U.S. airlines.