breakingtravelnews.com
06.09.2023
Tampa Bay Hotels See Surge in July and on Track to Another Billion-Dollar Year
Following two flat months, Hillsborough County’s hospitality industry saw a large surge in growth in July according to the latest reports from STR, Inc. July’s hotel revenues were up 13.8% while occupancy increased by 3.4% to 70.4%, average daily rate (ADR) up 11.5% to $143.55 and RevPAR up 15.3% to $101.08. July tourist development tax collections for Hillsborough County, which reflect June collections, came in at $4,347,279, bringing the total collection for the fiscal year to $56,732,408. Total taxable hotel revenue through June has reached more than $900 million for the fiscal year-to-date indicating that Hillsborough County will surpass $1 billion for the second continuous fiscal year.