Strategy tips

As the most visited destination outside of Dublin, Galway benefits considerably from tourism – with 984,000 domestic trips and 1.7 million overseas visitors contributing €754 million in tourism expenditure.

Following the launch in Italy, Lufthansa Group’s NDC offers are expected to be made available globally in the first half of 2024.

“We are resolute in Calvia’s tourism transformation, to spread the benefits throughout the year for both locals and visitors”, says Mayor of Calvia, Juan Antonio Amengual, on day one of World Travel Market.

At a press conference during World Travel Market 2023, the newly elected President of the Balearic Islands, Marga Prohens, together with the new Minister of Tourism for the Balearic Islands, Jaume Bauza Mayol, unveiled the future tourism strategy for the archipelago (which comprises of Mallorca, Menorca, Ibiza and Formentera).

A new strategy for managing tourism on Majorca is to be unveiled this week during World Travel Market.

Editor's Note: This is a recurring post, regularly updated with new information.

Internova Travel Group, a network of travel agencies owned by private equity firm Certares, plans to expand its investments in the luxury space. That will help give its more than 100,000 travel advisors more boutique hotel offerings and packages to offer customers. 

Travel Software-as-a-Service (SaaS) group Travelsoft is thrilled to announce a significant milestone in its journey to revolutionise the travel tech industry. Today, Travelsoft welcomed Capza, a prominent investment firm, through its Flex Equity Mid-Market II fund, to accelerate and fortify the company’s ongoing consolidation strategy.

Miral, Abu Dhabi’s leading creator of immersive destinations and experiences, today announced the launch of its robust Corporate Social Responsibility (CSR) strategy for the group, focused on creating positive impact across society.

If you haven’t heard much about Como Hotels and Resorts, I expect you will soon. The luxury brand is making distinctive moves worth noting.

Life was simple in 1979 when the first loyalty program of an American airline was launched. How much you flew was the number of “miles” you earned, a currency for a free seat with the airline you were being “loyal” to. 

Marriott, the leading hotel company in India, is set to introduce its 17th brand in the country — Moxy.

Within the Hotel & Hospitality division of the company, Gilda has amassed close to twenty years of expertise, delivering high-level strategic guidance to key players in the industry.

While we pretty much all agree that transferable rewards are the best kind to earn, most of us who regularly earn and use points and miles have some strong opinions about which rewards program is the best.

Further investments in Tripadvisor’s Viator tours and activities brand, as well as making Tripadvisor’s core hotel price-comparison feature more relevant to travelers will likely be key elements of the company’s turnaround strategy, executives hinted, although they plan on first laying out their complete vision to investors in 2023.

“I’m really excited about the quality of the brand portfolio,” IHG CEO Keith Barr said at Skift Global Forum. Barr goes on to describe the current realities of the hotel business: it’s a real estate business at the end of the day, after all. But IHG has been hyper-focused on its brands and its franchise partners. “It’s been great because there’re such clearly defined brands that enable us to work with a number of opportunities,” he told Skift’s Sean O’Neill.

HomeToGo, the Germany-based short-term rental comparison-shopping engine, has been making strides in a booking model that peers like Kayak, Google, and Tripadvisor downplayed or abandoned.

Especially heavy layoffs at Google Flights, including senior managers and engineers who joined Google with the ITA Software acquisition in 2011, could signal strategy shifts in the company’s multifaceted airline business, Skift has learned.

As Radisson Hotels Group continues to expand internationally through its existing brands, its strategy is to focus on service quality and consistency. For Federico González, CEO of the hotel group, having nine big global brands is better than chasing a mass of weak brands.

Service efficiency is key to delivering exceptional guest service. Our new Skift Research report, Hotel tech Benchmark: Task Management, Housekeeping, and Staff Collaboration Tools 2023, provides an overview of the estimated market size and revenue potential of this tech category in the hospitality industry. It highlights that only about 18 percent hotels worldwide use task management, staff collaboration, or housekeeping tools and that the hospitality industry still largely relies on manuals and checklists to deliver service.

Hotels are increasingly looking at wellness investments as travelers’ expectations have evolved.